Privacy Policy – MedCalla

Last updated: 16 April 2026

MedCalla (“we”, “our”, or “us”) is committed to protecting and respecting your privacy. This policy explains how we collect, use, and safeguard your information when you interact with our website and services.


1. Information We Collect

We may collect and process the following information:

  • Contact Information: Name, email address, phone number, and business details submitted via forms or enquiries

  • Usage Data: Information about how you use our website (e.g. pages visited, time spent)

  • Communication Data: Information provided when you contact us or request a demo

  • Call Data (for clients using MedCalla): Basic information necessary to handle calls and bookings (e.g. caller name, contact details, appointment preferences)

We do not collect or process sensitive medical information for diagnostic or clinical purposes.


2. How We Use Your Information

We use your data to:

  • Respond to enquiries and provide information about our services

  • Deliver and improve our AI receptionist services

  • Manage bookings, appointments, and customer interactions

  • Communicate with you regarding updates, services, or support

  • Improve website performance and user experience


3. Legal Basis for Processing

We process personal data under the following lawful bases:

  • Consent – when you submit a form or request information

  • Legitimate Interest – to operate, improve, and market our services

  • Contractual Necessity – where processing is required to deliver our services


4. Data Sharing

We do not sell your personal data.

We may share your data with trusted third parties only where necessary, including:

  • Hosting and infrastructure providers

  • Communication and CRM systems

  • Analytics providers

All third parties are required to handle your data securely and in accordance with applicable data protection laws.


5. Data Security

We take appropriate technical and organisational measures to protect your data against unauthorised access, loss, or misuse.


6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy, or to comply with legal obligations.


7. Your Rights

Under UK data protection laws, you have the right to:

  • Access the personal data we hold about you

  • Request correction of inaccurate data

  • Request deletion of your data

  • Object to or restrict processing

  • Withdraw consent at any time

To exercise these rights, please contact us using the details below.


8. Cookies

Our website may use cookies to enhance your experience and analyse usage. You can control cookie settings through your browser.


9. Third-Party Links

Our website may contain links to external sites. We are not responsible for the privacy practices of those websites.


10. Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact:

MedCalla
Website: https://medcalla.com
Email: will@medcalla.com


11. Updates to This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated revision date.


By using our website or services, you agree to the terms of this Privacy Policy.

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